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With Rosemount Sydney Fashion Festival kicking off on Monday 23 August, Anna Hookway of Anna Design Jewellery is busy preparing for a jam packed week of fun, fashion and excitement. Anna Design jewellery has a strong presence at this year’s fashion festival showcasing the spring/summer range on the runway with Little Joe Woman by Gail Elliott, in a pop-up store within the QVB and ending the week with an in store event listed on the official satellite schedule. Anna has just released the beautiful Imprimir Cuff valued at $65.00 in which those who spend over $100.00 in store will be treated to as a gift with purchase.
Since launching Anna Design in 2005 the high demand for her unique designs saw a quick expansion to a large flagship store in Mosman and a busy online distribution via her website – www.annadesign.com.au. This is no surprise considering that Anna grew up completely surrounded by the world of high-end fashion accessories. Her grandfather, Boyd Lane was the founder of the hugely successful Australian accessories brand, Oroton, in 1938. As a young girl, Anna would often join her father on his international buying trips, travelling the world and soaking up the inspiration. Anna has accessory design in her blood and is proud of her fashion heritage.
Anna Design showcased the Autumn/Winter 2010 collection earlier this year which became an instant hit with leading Australia fashion editors and consumers. Anna Design has recently launched into the world of wholesale, currently securing stores on the Northern Beaches, Lower-North Shore and Eastern Suburbs.
KEY DATES FOR ANNA DESIGN AT ROSEMOUNT SYDNEY FASHION FESTIVAL:-
ON THE RUNWAY WITH LITTLE JOE WOMAN BY GAIL ELLIOTT- (TUESDAY 24 AUGUST – 7:30PM)
Anna Design will showcase a small glimpse of her range on the runway alongside Little Joe Woman by Gail Elliott. Anna Hookway has created a range of unique accessories especially designed to complement Little Joe Woman’s new collection. Anna debuted this collection earlier this year at Rosemount Australian Fashion Week on the runway and in the Emerge Showroom.
POP-UP STORE IN THE QUEEN VICTORIA BUILDING – (MONDAY, 23RD AUGUST – SUNDAY, 29TH AUGUST)
Anna Design will showcase the entire range at a pop-up store within the QVB from Monday 23rd August – Sunday 29th August. The tribal collection mixes old vintage pieces with new bespoke pieces made from exquisite and intricate materials. Consumers who purchase over $100.00 will be treated to an amazing gift with purchase valued at $65.00 - the Imprimir Cuff is hand beaded with a gold trimming.
INSTORE EVENT AT ANNA DESIGN MOSMAN – (SATURDAY, 28 AUGUST – 11AM UNTIL 4:PM)
Anna Hookway will wrap up a busy week with a one-on-one in store event on Saturday 28 August at the stand alone store located at Shop 5, 732 Military Road Mosman. Consumers will be treated to Champaign and nibbles on arrival with Anna on hand for styling tips and tricks. Those who attend will be the first to purchase the new collection and when spending over $100.00 will be treated to a one-off gift with purchase, the Imprimir Cuff valued at $65.00.